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Writer's pictureChris van Kampen

Why Isn’t Your Website Ranking on Google? Here’s How to Fix It.

If your website isn’t showing up on Google, it’s costing you leads, business, and credibility. You’ve put in the time, you’ve invested in your site, but something’s missing. Here’s the hard truth: A slick design alone isn’t going to cut it. Your site needs the right moves behind the scenes to stand out, and we’re here to make sure it does.


What’s Keeping You Off the Radar?

You’ve built a website, and it looks great. But here’s the deal—if it’s not being found on Google, that beautiful site might as well be invisible. Your customers are searching, but they’re not finding you. Why? Because search engines need more than a pretty face. They need a website that’s built to perform.


So, what’s the problem?

  • You’re not ranking where you should be for the services you offer.

  • Your site is slow, and nobody—especially Google—has the patience for that.

  • Mobile visitors struggle to use your site, and they bounce right back to your competitors.


Here’s What Happens When You Fix It

Now let’s flip the script. When your site is built to not only look good but to also perform, the benefits are clear, and they’re big:

  1. More Visibility – Your site starts showing up where it should: right at the top of search results. People find you when they need you.

  2. More Traffic, More Leads – The higher you rank, the more visitors you get. And more visitors means more opportunities for you to convert them into customers.

  3. An Experience Visitors Love – Your site runs fast, it’s easy to use on any device, and visitors stick around to see what you’ve got to offer. That’s how you win online.


Why What You’ve Tried Hasn’t Worked

You’ve tried to get your site ranking. Maybe you’ve worked with an agency before or done some DIY SEO. But here’s why you’re still stuck:

  1. Old Strategies Don’t Fly – What worked a few years ago is ancient history in the world of SEO. Stuffing your site with keywords and crossing your fingers just doesn’t cut it anymore.

  2. Skipping the Basics – You need more than just the fancy stuff. Without a foundation—like fast load times and a site that’s mobile-friendly—you’re playing catch-up. And that’s no way to win.

  3. SEO Wasn’t Part of the Game Plan – SEO isn’t something you bolt onto a site at the end. It needs to be baked in from day one. That’s why we build websites that are optimized from the inside out, right from the start.


How We Fix It—And Fix It Right

At Bizfront, we don’t mess around. When we build your website, we make sure it’s a powerhouse from the moment it goes live. Here’s how we’ll get you in the game:

  1. SEO Built Right In – Every website we create is designed to rank. We handle the behind-the-scenes work like speed optimization, mobile-friendliness, and smart keyword use, so your site isn’t just another pretty face—it’s a magnet for traffic.

  2. Custom Design with Power – We don’t do one-size-fits-all. Your website is tailor-made to showcase your business and pull in the local customers you want. Whether they’re searching for “Calgary plumber” or "cleaning services in Calgary,” we make sure they find you.

  3. Mobile-First and Lightning Fast – With most people searching on their phones, your site needs to be lightning fast and super easy to navigate. We make that happen, which boosts your rankings and keeps visitors on your site instead of heading to the competition.

  4. Content That Speaks Their Language – Our expert copywriters create content that’s designed to engage, convert, and rank. We write for your audience, using search terms they’re looking for—like "Calgary criminal lawyer"—to get you found by the right people.


We’ve Got More in the Tank: Off-Site, Local SEO, PPC, and SEM

Once your site is optimized, Bizfront takes it further with Off-Site SEO, Local SEO, PPC, and SEM to drive even more traffic and leads.

  • Off-Site SEO builds your site’s credibility by securing backlinks, managing online reviews, and listing your business across relevant platforms.

  • Local SEO makes sure local customers find you by optimizing your Google My Business profile and getting you listed on maps and directories.

  • PPC (Pay-Per-Click) campaigns instantly boost visibility by targeting key search terms and high-intent users, ensuring your ads are seen when they matter most.

  • SEM (Search Engine Marketing) combines organic SEO and PPC to capture traffic from both paid ads and organic results, driving immediate and long-term growth.

Whether you’re running a fitness center, dental clinic, or real estate agency, these strategies ensure you dominate the local search landscape and turn online traffic into leads.


Ready to Get Noticed? Let’s Do This

At Bizfront, we provide the full suite of digital marketing services, including PPC, SEM, and SEO, to help your business grow. Reach out for a consultation and let us show you how we can fuel your success.

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